Patient under microscope

COVID-19 Drives the Need For Patient-Centricity

For patients everywhere, the pandemic significantly altered the way they access and receive care. New practices aimed at protecting our health care systems brought inevitable disruption but also drove a rapid transformation of health service delivery. Following from the BHBIA 2021 Conference, it was interesting to see the willingness from different Pharmaceutical companies to adapt to the needs of their patients as a result of Covid-19. In particular, a session by Janssen who reported they implemented Virtual Reality consultations to better helps doctors listen to patient needs. This session has been summarised below. 

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PatientMetRx listening to the patient

Q&A: What is The Patient Confidence Score?

PatientMetRx capture the voice of the patient by medicine through collecting social signals from patients at scale from social media, connected devices, blogs, forums and reviews. The fragmented patient voice is filtered and decoded using AI, ML and NLP technology and matched to regulatory grade medicine information. Patient experience is benchmarked through the Patient Confidence Score to drive the efficiency of marketing spend and share growth by medicine or therapy area.  Data is accessed via subscription for instant real time usage.

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Molecules representing Coronavirus

AI - A Supportive Tool During Covid-19

Artificial intelligence (AI) is being used as a tool to support the fight against the viral pandemic that has affected the entire world since the beginning of 2020. The press and the scientific community are echoing the high hopes that data science and AI can be used to confront the coronavirus. Its uses seem to have included support for measures restricting the movement of populations, forecasting the evolution of disease outbreaks and research for the development of a vaccine or treatment. With regard to the latter aspect, AI has been used to speed up genome sequencing, make faster diagnoses, carry out scanner analyses or, more occasionally, handle maintenance and delivery robots.

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PatientMetRx Mental Health Awareness Week

Let's Talk - Mental Health Awareness Week

This week is Mental Health Awareness Week and this year's theme is nature and the environment. Nature is so central to our psychological and emotional health, that it’s almost impossible to realise good mental health for all without a greater connection to the natural world. For most of human history, we lived as part of nature. It is only in the last five generations that so many of us have lived and worked in a context that is largely separated from nature. And it is only since a 1960s study in the US found that patients who were treated in hospitals with a view of nature recovered faster, that science has started to unpack the extraordinary health benefits.

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